Episode 12: New Facebook Video Tools and Practices

To keep up with the increased demand for video content, Facebook rolled out a series of new video features designed to help creators build audiences, increase discovery, and encourage return viewership.

These new features include a streamlined process for uploading and managing video content in bulk, updates to playlists, a fresh way to publish episodic content like a video series right on your Facebook page, and more. These updates are available to implement on your theatre’s Facebook page today!

As we practice social distancing and take an extended intermission in welcoming audiences to our theatre spaces, it’s the perfect time to pick a project like organizing the video content your theatre has created.

How does the new Facebook features benefit your theatre’s content?  Well, I share that and more … on today’s podcast.

Resources mentioned in the episode:

• Learn and try out the Facebook Creator Studio  https://business.facebook.com/creatorstudio
• Learn more about Facebook Video Series:  https://www.facebook.com/help/publisher/572846466526039
• Learn more at PlayhouseTheatreMarketingAcademy.com 
• Join our private community THE GREENROOM today.  It's free and there's lots of content there as we navigate the challenges during this COVID-19 and Social Distancing challenge... together.