IN THE GREENROOM PODCAST

Dec. 14, 2022

Episode 53: Theatremaker Conversations: Enola Riann-White and Elizabeth Alexander of Columbia Entertainment Company

[ Sell The Show! Enrollment is open! Use code PODCAST100 and get $100 off. Visit selltheshow.com today.] This week on the podcast, it’s a Theatremaker Conversations episode with two fantastic leaders from Columbia Entertainm…
Dec. 13, 2022

Episode 52: 4 MASSIVE changes in digital marketing that are impacting ticket sales

Use code PODCAST100 for $100 off THRU DEC 31, 2022. Visit Selltheshow.com. Nothing changes faster than digital marketing, and recent changes are impacting your ticket sales, acquisition of new patrons and the audience's eng…
Dec. 12, 2022

Are You Ready To Sell More Tickets in 2023?

Julie has opened enrollment for her 2023 program, Sell The Show! a learning, coaching, and activation program dedicated to one thing: using digital marketing tactics like email, social media, and website optimizations to cr…
Nov. 21, 2022

Episode 51: Could Your Theatre's Video Promo Trailers Be Better?

In this episode, Julie shares a recent Marketing Mastery Masterclass where she shared video promo trailer best practices and showed one that knocked her socks off! If you're able, take a moment to watch the show trailer/sizz…
Oct. 20, 2022

Episode 50: Theatremaker Conversations: How Katie Broman (Omaha Community Playhouse) leads this top theatre to rebound this season

It's our fabulous 50th episode of In The Greenroom Theatre Marketing Podcast. And for it, nothing less than the best of the best joined me. Executive Director Katie Broman of Omaha Community Playhouse and I have one of the m…
Sept. 27, 2022

Episode 49: It's The Marketing Mastery Mailbag!

Real Questions. Real Answers. It’s a Marketing Mastery episode here on In The Greenroom featuring Julie's mailbag. A few weeks ago she sent an email to subscribers of our newsletter "Marketing Mayhem Made Less Mayhemmy". The…
Sept. 15, 2022

Episode 48: Theatremaker Conversations with Nick Demos, Tony Award-Winning Producer

Have we got an episode for you! Not only is this a jam-packed, full of goodness Theatremaker Conversation, it's also a "Friends From College" episode, too! Julie is joined by master storyteller Nick Demos, whose career has …
Sept. 8, 2022

[Update] What's Making Marketing Less Mayhemmy For Theatres Worldwide?

Subscribe today: Theatre Marketing Lab Transcription Okay, confession time. How many of these describe you? Are you still using a pre-pandemic marketing playbook from oh, 2018? Are you constantly in, get it done, figure it o…
Sept. 7, 2022

Episode 47: Marketing Mastery: Kickstart Your Organic Social Media Marketing!

Tired of posting social media in the days before your show opens and getting 2 or 3 engagements? There are three critical actions you can take in order for your organic social media posts to start HELPING you sell tickets. I…
Aug. 26, 2022

Episode 46: Theatremaker Conversations with Special Guest Jarrod Kopp of Theatre Tulsa

We kick off our series of theatremaker interviews with special guest, Jarrod Kopp . Jarrod is the Executive Director of Theatre Tulsa, a community theatre in Tulsa, Oklahoma. Julie and Jarrod dive in head first into topics i…
Aug. 12, 2022

Episode 45: Ch-Ch-Changes (Again!): Social Media Marketing Best Practices

Ding dong! Another Casserole Episode For You! Lots of topics mixed up in a jif for a tasty podcast meal. This episode is a quickie, filled with important updates on some highly relevant changes happening in digital marketing…
July 29, 2022

Episode 44: Season Planning: Reaching New Audiences With Your Programming

The Theatre Marketing Lab All Access Pass is here! Join hundreds of theatremakers today who are taking advantage of the hours of video training, guides, workshops, and audio recordings inside the lab. Go at your own pace. Us…
June 23, 2022

Episode 43: Uproar Theatrics Kyle Holmes and Laura Hall

Host Julie Nemitz continues our summer of theatre-maker interviews curated to inform and inspire you to keep your theatre moving forward. This week, she welcomes two of the founders of Uproar Theatrics, Kyle Holmes and Laura…
June 9, 2022

Episode 42: AACT's Quiana Clark-Roland and David VanCleave

Phone rings, door chimes, in comes company! This summer, In The Greenroom Theatre Marketing Podcast host Julie Nemitz welcomes a cavalcade of special guests chosen for their unique perspectives and passionate dedication to t…
June 2, 2022

Episode 41: Survey Says! Insights From The Spring 2022 Theatre Marketing Survey

In this data and insights-packed episode, Julie shares learnings from a comprehensive subscriber and member survey in May of 2022. Learn what Julie learned and how her team uses excellent ideas and feedback from Academy memb…
May 19, 2022

Episode 40: Are you stressed? Here's how to deal...

May is Mental Health Awareness month and given the signature color for awareness is green, what better place than In The Greenroom to, well, talk about it! Johns Hopkins tells us An estimated 26% of Americans ages 18 and old…
May 12, 2022

Episode 39: What Type of Goalie Are You? Approaches To Goal Setting And Measurement

Are you as corny as Kansas in August for the world's favorite optimist/coach, Ted Lasso, as Julie is? With some inspo from Ted, this week on the podcast, Julie shares her creative approach to determining what type of goalie…
April 28, 2022

Episode 38: A Casserole Episode: Seth Godin + Next Gen Google Analytics + Asking For Audience Feedback

It's a casserole episode! Do you know how a casserole is created with disparate ingredients but when put together, they make an enjoyable dish? Well, that's today's episode to a "T". Julie shares questions from members of T…
April 22, 2022

Episode 37: Is your marketing conscious? Plus diving into demos!

What is conscious marketing, exactly? You'll find out in today's episode. Julie discusses the intersection of your theatre's core values and marketing plus ways we can “zoom-out” and ensure that we’re leveraging the right pl…
April 12, 2022

Episode 36: Tinder For Theatre Lovers?!? It's News and Views This Week!

Wait, what? Could it be true? Tinder for the theatre crowd? It's News and Views week! Julie chats about the news you may not have heard about yet and shares ways theatre is innovating in our industry. Let's keep theatre movi…
April 8, 2022

INTERMISSION Sneak Peek: Theatre's Tik Tok-Palooza and Lovin' The Unofficial Bridgerton Musical

Hi listeners! This is a preview of the new Intermission shortie episodes we're launching in Season Three of the podcast. Bonus episodes with fantastic music selections are only available on Spotify! So click here to go to In…
April 5, 2022

Episode 35: Retirement Party For The Marketing Funnel and The 1 Marketing Tactic You Need To Launch Today!

Pull out the party hats and bubbly for The Marketing Funnel’s retirement party! On this episode of the podcast, Julie Nemitz discusses how the Inbound Marketing Flywheel is the new and right way to think about how we attract…
March 29, 2022

EPISODE 34: Is The Audience’s Social Contract With Your Theatre Dead?

Julie Nemitz returns for Season 3 of the podcast with two compelling questions for theatre-makers: How is the social contract your audience has with your theatre faring today? And have you re-assessed your go-to-market stra…
March 29, 2022

In The Greenroom Trailer

Host Julie Nemitz kicks off with a full schedule of podcasts dedicated to leading theatres to grow with marketing innovation, strategies and kickin' content. Special guests will be featured throughout the season as well. The…