Founder, Theatre Marketing Lab | Host, In The Green Room Podcast | Educator
Feb. 25, 2020

Episode 5: Yes, Your Theatre's A Brand! Digging Into The 4 "Ps" of Theatre Branding

Episode 5: Yes, Your Theatre's A Brand! Digging Into The 4
The player is loading ...
In The Greenroom: Theatre Marketing Podcast with Julie Nemitz
Episode 5: Yes, Your Theatre's A Brand! Digging Into The 4 "Ps" of Theatre Branding
Apple Podcasts podcast player badge
Spotify podcast player badge
Castro podcast player badge
RSS Feed podcast player badge
Apple Podcasts podcast player icon Spotify podcast player icon Castro podcast player icon RSS Feed podcast player icon
Season 1

Solidifying your theatre’s brand ... and YES, your theatre is a brand!... well, it’s critical to nearly everything you do: your play selection, casting, your MARKETING (of course), hiring of employees, even courting donors and sponsors.

Today, I’ll share with you the 4 “Ps” of Theatre Branding.  I’ll bet you’ll have a few “ahas” that lead to an evolution in your theatre’s branding for the new decade. How does your theatre fare? Let’s find out.  On today’s episode of Butts In Seats Theatre Marketing Podcast.

Referenced in this episode:  

Playhouse Theatre Marketeers membership group opens for Spring enrollment March 15. Check it out!

Learn more about the Playhouse Theatre Marketeers Membership Group 

More smarts from Colleen Dilenschneider: 

https://www.colleendilen.com/2019/10/01/accepting-data-can-be-hard-these-brain-tricks-make-it-even-harder/

https://www.colleendilen.com/2019/07/24/digesting-the-data-five-cultural-organization-findings-even-we-found-difficult-to-swallow/

The Fastest (and cheapest - it's free!) way to survey your audiences: 

http://surveymonkey.com

Books I highly recommend:

This is Marketing by Seth Godin 

Building A Storybrand by Donald Miller

--- Send in a voice message: https://podcasters.spotify.com/pod/show/inthegreenroomtheatremarketing/message