Episode 6: 2019 Theatre-Maker Survey Results Are In!

Today on the podcast I’m revealing the results of our 2019 theatre marketing practices survey.

Playhouse Theatre Marketing Academy surveyed 148 theatre-makers regarding their marketing practices, processes, needs and challenges.  Some of the results and feedback may surprise you but it’s more likely you’ll say,  “Ah yes! me too.”

If you’ve spent time on the Playhouse Theatre Marketing Academy’s website, subscribe to our weekly emails or even listened to past podcasts, you likely know by now that I love data and insights.

Professor, author, lecturer, and management consultant W. Edward Deming said, “Without data, you are just another person with an opinion.”

So naturally, when I launched the Academy, my first task was to collect data and insights about theatre-makers and theatre-marketers just like you.

So let's dig in. 

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Would you like to participate in Phase 2 of the Survey?  Let your voice be heard!  (All respondent names and email are kept strictly confidential.)

Follow this link:  Playhouse Theatre Marketing Academy Survey: Phase 2